Websites, branding and getting found.
Honest, practical guides for small business owners, from what a website really costs to what to prepare before you start.
How much does a website cost for a small business in Sydney?
What a small business website really costs in Sydney, what changes the price, and what you should expect to get for your money. Honest guide from a Sydney web designer.
Custom website vs template: what's right for your small business?
Custom website or template? An honest comparison of cost, speed, SEO, flexibility and ownership to help Sydney small businesses decide what they actually need.
What to prepare before building a new website
Getting a new website? Here's what to prepare before you start, from goals and content to logins and inspiration, plus how the website design process works.
Calltime: designing a website for a business communications provider
How I refreshed Calltime's brand, wrote every page around SEO keyword research, and designed and built a multi-page website covering eleven business communication services.
Website hosting explained: managed vs self-managed
What website hosting actually is, how domains, SSL and backups fit in, and how to choose between a managed site and a self-managed WordPress site for your small business.
What a physio website needs to fill the diary
What a physiotherapy clinic website needs to turn visitors into booked appointments: online booking up front, practitioner profiles, clear fees and claiming, and condition pages.
How a Pilates studio website turns followers into members
What a Pilates studio website needs to turn Instagram followers into booked classes: an intro offer up front, a timetable that works on a phone, clear pricing and a brand that feels like your studio.
Tradie websites that make the phone ring
What an electrician or tradie website needs to win more jobs: click-to-call on every screen, licence and insurance up front, a smarter quote form, suburb pages and real job photos.